Pubcon Presentation: Quality Content is Killing Us All

Picture of Alvin Toffler's book Future Shock

Don't Want to Read this Whole Article?  Here's the gist of it, "without the birdseed"... Or just show up at 11:30 on Thursday 10/18 at Salon J at Pubcon We're overwhelmed with information Google is adding to our problem by demanding the acceleration of Quality Content creation across the universe Come and listen to me rant about said problem … [Read more...]

SEO Content Creation: 2 Tips for Writing for a Business Blog

picture of author franz kafka

SEO Content creation: it ain't literature, that's for sure.  (By the way, when I use the acronym "SEO" with content, you should probably read it like this: "Search Engine Optimized Content.") Writing for a blog is certainly not the same as writing literature.  My 16-year-old son, Nick, is a brilliant writer.   His heroes are Kerouak, Kafka, … [Read more...]

SEO Basic Tip #6 – Don’t Scrape Photos for Content

Picture of putty knife to illustrate scraping

For all you SEO professionals who have to constantly crank out quality content, don't you love Google's image search?  When I need to dress up an article, I just do an image search, pay a little visit to the site that has the image I want to use, right click on the image, and save it to my hard drive.  Then I can drop it into a blog post, an … [Read more...]

SEO Basic Tip #3 – If You Want a Happy Search Engine, Keep the Humans Happy

Women confused by Google translation

Bear with me.  I have an SEO point to make, but I'd like to wander a bit into my own little alternate universe of gripes and then bring it back around.  Maybe the analogy will work, and maybe it won't... Have you ever tried Google translate?  Are you happy with it?  I'm not.  It stinks, IMHO.  Take a look at this sentence I pulled from an … [Read more...]